As WWF-India announces the 4th year of Earth Hour in India, cricket legend Sachin Tendulkar has joined hands with WWF-India and has pledged his support to Earth Hour – WWF’s global campaign to raise awareness and inspire individual action towards a better environment. As someone who inspires billions across India, the much loved sports star will be the face of Earth Hour 2012, encouraging individuals, organisations, institutions and groups, to be a part of the largest global environmental movement in history. The big switch off will be observed on today 8:30 pm. Supporting the cause, Sachin Tendulkar expressed, “It is heartening to see how a single action of switching off lights for Earth Hour can bring the world together to pledge action towards a better environment. I am happy to be a part of this movement and encourage others to participate as well. Last year, Earth Hour reached out to over a billion people with a little over 6 million Indians participating in this global sho...